I’m a member of the Trends.vc community, and Show Your Work is the book of the month. I don’t know about you, but I struggle with self-promotion. I want to be better about sharing my work, but I often talk myself out of it. Show Your Work teaches you how to build sharing into your work routine. Instead of keeping your work secret, you regularly share bits and pieces of your process, your ideas, and what you’re learning.
Read MoreMy biggest challenge right now at LegUp Health is figuring out how to explain what LegUp Health is to potential customers. People do not buy what they do not understand. Most businesses (and people) face this challenge at various points in their lives. This book was recommended by a friend and is now my favorite read on positioning. Whether you’re a new startup or recent college graduate attempting to position yourself for the first time, or you’ve evolved and need to revisit your positioning, this book will help you think about your business (or yourself) in a new context. And that context might make it much easier for you to explain what you are to others.
Read MoreI had just launched LegUp Ventures and I needed a framework I could use to validate my new venture ideas. The Mom Test came highly recommended from several trusted friends. While the book focuses on business idea validation, the concepts discussed in the book can be used to help validate any idea you have (e.g. family, personal, etc.). I really enjoyed it and it was a quick read.
Read MoreAfter I read 1,000 copies, I realized I needed to create an audience to ensure the success of my next book. I bought this book to learn how to build an online audience. I chose it due the 100+ 5-star reviews on Amazon.
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